Absolut’s New Custom Bottles

5:49 am in Trends by Jason Baskey

Absolut Vodka recently unveiled “Absolut Unique”, a series of limited edition bottles designed from “orchestrated randomness”. By re-engineering the company’s production facilities, Absolut was able to design a program that splashes the bottles with colors that can’t be repeated. Around 4 million bottles were created and will be distributed globally. Check out an awesome behind the scenes clip into the making of Absolut Unique.